As the cost-of-living crisis in the UK drags on, football fans are getting more and more frustrated. Ticket prices in the Premier League just keep climbing, leading to fan-led protests where supporters are calling for fairer pricing from their clubs. The Football Supporters’ Association (FSA) is leading the charge, urging clubs to “Stop Exploiting Loyalty” as ticket costs skyrocket.
Over the next two weekends, fan groups from Premier League clubs will gather outside stadiums to express their discontent, marking two special matchdays for the protests. Some fans have already taken action, like Tottenham Hotspur and West Ham United supporters who teamed up during their recent London derby to protest the rising prices from their clubs.
At Spurs, the Save Our Seniors group pointed out that the club’s decision to cut senior concessions has saved £3 million—about the same as the annual bonus for executive chairman Daniel Levy. Meanwhile, West Ham’s fan group, Hammers United, has accused the club of “gaslighting” its supporters, claiming fans are being misled into thinking that higher ticket prices are needed to fund success on the pitch.
According to the FSA, 19 out of 20 Premier League clubs have raised ticket prices this season, with Crystal Palace being the only one to keep prices steady. On average, ticket prices have gone up by seven percent, but some clubs have raised concessionary ticket prices even more, pushing away loyal fans.
“The Premier League and its clubs really need to hear this message – they should cherish and reward supporter loyalty instead of exploiting it,” said FSA chairman Tom Greatrex. “Fans feel like clubs care more about attracting one-off visitors who’ll pay a fortune for a ticket and splurge in the club shop, rather than rewarding those who show up week in and week out, win or lose.”
The FSA has had some wins in the past, like the £30 away ticket price cap introduced a decade ago. But with prices climbing again, they’re calling on Premier League clubs to engage with their supporters and make football affordable for everyone. “We’re definitely having those talks with the leagues,” Greatrex added.
As protests grow louder, the tension between clubs and their fans is heating up. Many supporters feel the game is becoming less accessible for the everyday fan, with rising costs chipping away at the passion and loyalty that have always been the heart of English football.
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